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Super Bowl LIV

This year's Super Bowl was all about sustainability. Our team was tasked to travel to numerous states and capture the most influential people in the adidas family prior to the events and big game. On site, our team was to capture all major event content and quick turn to post on different channels for adidas including social, PR, and Ecomm. I managed the team starting with creative ideation, travel, budget, and all the way to post-production.

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